Entrepreneurs + Innovators

yates apothecary breaks into gluten-free sweets market
Since 2011, Melissa Hale has been creating fragrance oil blends that are pleasing to the nose. This past holiday season introduced solid perfume lockets to the mix. Now, Yates Apothecary is pleasing the palate with its gluten-free macaroons.
 
“I began playing with gluten-free coconut macaroons for my own needs,” explains Hale, whose asthma is triggered by gluten. “These past few months I’ve be trying to buy things gluten-free to satisfy my sweet tooth.”
 
During her search Hale discovered that gluten-free sweets often are expensive, and that she's hardly alone in her gluten allergy. “Lots of people are gluten-free -- as a diet trend, for celiac disease, or they no longer have fibromyalgia or joint pain by staying away from gluten,” Hale says. “It’s really heartwarming to hear everyone’s stories.”
 
So, with her two sons watching her every move in the kitchen (and serving as taste testers), Hale perfected her gluten-free coconut macaroons. She’s been selling them -- $2 for a “hefty” macaroon or three for $5 -- at festivals and farmers markets around town for the past few months. She sells out every time.
 
Yates Apothecary is about to expand its line again. Hale is now experimenting with gluten-free coconut eggs, which are made of coconut, maple syrup, orange extract and chocolate. Later this spring Hale plans to introduce aroma oils, pure essential oils with intended purposes like relaxation, calming or energy.
 
Hale is in talks with a few coffee and tea shops around town about carrying her macaroons. In the meantime, customers can contact Hale directly if they would like to place an order.

 
Source: Melissa Hale
Writer: Karin Connelly
 
music box supper club in the flats set to break ground, open in august
The development partnership behind the Music Box, a forthcoming supper club on the west bank of the Flats that will offer live music on two stages, will break ground this week. A demolition permit has been issued by the city, and the club will hold a soft opening in August and have a full concert lineup by September.

"The best part has been the breadth of support from around Cleveland," says Mike Miller, a boomerang who returned from Chicago with his wife, Colleen Miller, an experienced concert promoter. "People saw this as an important development for Cleveland, a new concept right on the river. While Cleveland has some great rock clubs spread out across the city, there isn't a downtown concert venue except for the House of Blues. If we’re going to have the Rock Hall and be the city that discovered rock, we should have another venue, and one that’s centrally located."

To pull off the project, Mike and Colleen Miller assembled a team of over 20 investors, including the Jacobs Group, owner of the former Club Coconuts space where the Music Box will be located. They also obtained financing from Key Bank and funding from the City of Cleveland's Vacant Property Initiative.

Krill Construction will handle the build-out. The architect is Dave Krebbs from AODK and the interior designer is Scott Richardson of the Richardson Group.

The basic architecture of the space, which has huge windows overlooking the Cuyahoga River, Flats East Bank and downtown, will remain the same. Construction will add new flooring and finishes, mechanicals, restrooms, two stages and an outdoor deck where guests can enjoy dinner and drinks overlooking the city.

Miller highlighted the support of the Jacobs Group and their vision for the west bank. Jacobs has already begun repositioning the Nautica complex as major event space to capitalize on the tourism wave that's hitting downtown Cleveland. Currently, the developer is working on a new master plan for the area.

The Music Box is located directly across from the new Flats East development, and plans are in the works to revive the water taxi service to better link the two areas.


Source: Mike Miller
Writer: Lee Chilcote
tremont leaders seek to reconfigure w. 14th street for bikes, pedestrians, growth
Tremont West Development Corporation is pushing a plan to reconfigure W. 14th Street, which for decades has been a busy thoroughfare for residents and commuters, into a more pedestrian- and bike-friendly street that will spur business growth. Under the proposal, the current configuration of two lanes in each direction (plus parking in some places) would be reconfigured to one lane in each direction plus a turning lane. This would create a dedicated parking lane and bike lane.

According to Cory Riordan, Executive Director of Tremont West, the proposal was warmly received by residents and stakeholders at a recent community forum. The next steps are to further refine the plan, respond to feedback and seek funding. Riordan wants to see the project done before the I-90 ramp reopens in 2016.

"Now's the time," he says. "There's an opportunity to reconfigure the street prior to the opening, have traffic calming measures in place and create a new experience."

W. 14th is an uncharacteristically wide street for Tremont. Additionally, it serves as a gateway to the community, yet the majority of businesses are located along Professor Avenue or other side streets. Finally, the street can be both confusing for drivers and hazardous for pedestrians. Riordan believes there's a win-win-win opportunity for drivers, cyclists, pedestrians and businesses.

"We have a crosswalk at St. Augustine Church, but when people drive 50 miles per hour down the road, it's not a very safe crosswalk," he quips. "The bike community has expressed how dangerous they feel W. 14th is."

Depending on the final plan and available funding, there might be opportunities for streetscape enhancements including public art, decorative crosswalks, curb bump-outs and reconfiguration of the Steelyard Commons roundabout.

The good news is that Tremont has seen a transformation of W. 14th Street in recent years from a place considered hard to do business in to a sought-after location. As Professor Avenue storefronts have filled up, W. 14th storefronts have become more valuable. Riordan believes that's a sign of things to come and sees the potential for even more commercial growth along that street.


Source: Cory Riordan
Writer: Lee Chilcote
the next must-live cleveland neighborhood is...
Larchmere Boulevard might just be Cleveland’s best-kept secret. This classic commercial strip has never earned the attention of Coventry, W. 25th Street or East 4th Street, but it offers one of the best examples of a “complete” neighborhood in the region, chock full of retail and residential within a walkable, transit-friendly neighborhood.
sprav takes top honors at the ohio clean energy challenge for its smart showerhead
Craig Lewis, Andrew Schad and CJ Valle, CWRU and Cleveland Institute of Art students and founders of Sprav Water, won the 2014 Ohio Clean Energy Challenge at Cleveland State last week for their wireless water meter. Sprav won $10,000 and will advance to the regional competition in Chicago in April, where they will compete for the $100,000 grand prize and a place in the Department of Energy’s National Clean Energy Business Plan Competition in Washington, D.C. this summer.
 
Although Lewis says the competition was “fairly stressful,” it was a good opportunity to showcase Sprav. “I think it means a lot because we’re entering a beta phase where we’re going to start testing it,” he says. “And the cash prize helps.”
 
The Sprav meter helps users conserve water in the shower by measuring water temperature and usage and relaying that data to a smartphone or tablet.
 
NorTech director of Cluster Acceleration Rick Earles served as Sprav’s mentor during the competition. “He was really helpful and added a lot of value,” says Lewis. “He gave us access to contacts at manufacturers in Northeast Ohio, which will be very valuable moving forward.”
 
In fact, Sprav is now a part of NorTech’s Speed to Market Accelerator. “It’s a lot of fun working with promising startups like Sprav Water,” Earles says. “These guys are so passionate about what they do. They have created a beautifully designed product and really understand what it takes to get it to market.”
 
Sprav just signed contracts with CWRU and Baldwin Wallace to test the meters in 60 of the universities’ showers. “We want to see how people’s behavior changes when they have real-time feedback with our device,” says Lewis.
 
Eight other teams from around the state competed in the Clean Energy Challenge, five from CWRU, and one each from University of Cincinnati, Wright State University and Ohio University.

 
Sources: Craig Lewis, Rick Earles
Writer: Karin Connelly
cleveland kurentovanje fest seeks to ward off cold with mid-winter parade, festival
Winter shows no signs of abating with the impending arrival of another Polar Vortex and more of that white, fluffy stuff.
 
But have no fear! The Kurents are here. These mythical fuzzy creatures from Slovenia will be out in force this weekend at the second annual Cleveland Kurentovanje, an all-ages festival that seeks to ward off winter with a fun parade and day-long party.

"We have 10 fuzzy Kurents this year, six of which are waiting for us in customs right now," says Michael Fleming, Executive Director of St. Clair Superior Development, the nonprofit agency spearheading improvement efforts in the area, who expects a good crowd. "There's a lot of excitement this year."

Fleming and his co-organizers ordered the outfits directly from the city of Ptuj in Slovenia, which, in case you don't know, is the capitol of all things Kurentovanje.

Cleveland Kurentovanje takes place this Saturday from 11 a.m. to 6 p.m. at the Slovenian National Home on St. Clair, with an after-party set for Sterle's Country House. The parade steps off at noon from St. Vitus Church, and will feature fuzzy Kurents, marching bands from area schools, floats from area businesses, and a DJ Kishka float. Family-friendly activities will take place in the basement of the Slovenian National Home, and kids can also march in the parade.

There will be plenty on tap at the Slovenian National Home, including krofe and sausage sandwiches, wine, beer, music, dance and crafting stations for kids.

Fleming says the Slovenian National Home on St. Clair and Sterle's on East 55th have become focal points for redevelopment activity in the area. The National Home has attracted new tenants including the Slovenian Genealogical Society, a dance studio and a bakery. Sterle's has reinvented itself with additional live music geared towards a younger crowd and an outdoor beer garden, yet it has retained the beer-and-schnitzel atmosphere that has worked for the past half century.


Source: Michael Fleming
Writer: Lee Chilcote
shaker heights becomes latest city to vie for bike-friendly community designation
Shaker Heights is seeking to become the next city in Northeast Ohio to earn a bicycle-friendly community designation from the League of American Bicyclists. A crowdfunding campaign launched this month to raise funds for 25 additional bike racks for the city illustrates one way the leafy east-side community has redoubled its efforts to develop cycling amenities.

"The city just finished its second application," explains Rick Smith of the advocacy group Bike Shaker and the Shaker Heights Public Works and Safety Committee. "One thing the League encourages cities to do is provide bike parking around the community, so we figured that we'd try to focus on that as low-hanging fruit."

So far, the cities of Cleveland, Cleveland Heights and Lakewood are the only ones in Northeast Ohio to receive the increasingly coveted designation. Each one has earned a bronze-level award for its efforts. By comparison, Portland, Oregon, is the only major city in the U.S. to earn a platinum-level designation.

The IndieGogo campaign aims to raise $4,500 to help fund racks produced by Metro Metal Works, a project of Lutheran Metropolitan Ministries that employs low-income individuals. The bike racks will be installed at public and private locations throughout the city. The goal is to paint them "Shaker Red," pending city approval, Smith says, to enhance the city's brand as a bike-friendly community.

The city also is offering five cycling-related courses through its Department of Recreation, and plans are in the works to add more "sharrows." The next step is to revisit the Lee Road plan and add bike lanes/infrastructure there, Smith says.

"The city is getting serious," notes Smith, citing the fact that Shaker Heights now has a Bicycle Programs Manager and has issued a proclamation designating May as Bike Month throughout the city, similar to other communities around the country.

"It's slow going, but all agree that cycling is an asset to the community, and that cycling improvements improve property values and quality of life," says Smith.


Source: Rick Smith
Writer: Lee Chilcote
stack the deck: tips from the pros on what makes a great sales pitch
Thanks to a bevy of new accelerators and incubators -- all grooming startups to be the Next Big Thing -- the art of the pitch is more important now than ever. Whether it’s a casual elevator pitch or an intense 20-minute address to potential investors, there are some definite dos and don’ts to giving an effective pitch.
'radically different' cleveland whiskey marks one-year anniversary with an irish-themed bash
Whiskey aficionados sat up and took notice when Cleveland Whiskey hit the market last March. Founder Tom Lix’s “radically different” approach to making whiskey -- pressure aging the whiskey for a superior quality in a short period of time -- has been met with enthusiasm and praise.

“I think, if anything, we just had an incredible reception,” says Lix. “The support has been phenomenal, especially when we are doing things untraditionally.”
 
Cleveland Whiskey sold 50,000 bottles in 2012 and now employs 12 people. Today, Lix is producing 4,000 bottles a week. The company started selling in Illinois and Tennessee last year, has begun selling in Virginia, and is about to start distribution in Michigan.
 
“We want to make sure we can keep up with demand at our Cleveland home base,” says Lix. “We want slow growth, but our mission is to sell nationally and eventually overseas.”
 
During the holidays, Cleveland Whiskey released its Christmas Bourbon and is about to launch a new whiskey – 87 – a slightly lower proof version of the original. “It still has the same bold flavors but it's a little less strong,” explains Lix.
 
The Cleveland Whiskey group will contribute to a float in Cleveland’s St. Patrick’s Day parade that will feature Celtic band CRAIC. The team will host an after-parade party at McCarthy’s Downtown with another concert by CRAIC and, of course, some whiskey.

 
Source: Tom Lix
Writer: Karin Connelly
 
widdle app curates all social media networks in one streamlined place
Matt Strayer and his business partner, Aj Mihalic, had a vision: To be able to streamline all of their social network accounts into one place. The two were running a website and graphic design firm while in college, but they were burnt out and looking for something different.

During a bike ride through the Metroparks in 2012, that vision started to come into focus. “I said, ‘Why do I have to have to go to all these different sites to see my posts,’” he recalls. “Why can’t I just go to one site? And Aj said, ‘Let’s do it.’”
 
Thanks to that bike ride, the first concept of Widdle took shape. The first version, called Nest, was simply an app that amassed all social networking sites in one place. Two years later, and after going through the LaunchHouse accelerator program, Strayer and Mihalic are preparing to launch Widdle in March.
 
The current version not only groups sites like Facebook and Twitter into one place, the app also pares down user content to the most relevant posts. “You can 'widdle' down the posts that don’t matter without removing or unfriending your contacts,” explains Strayer. “It’s like the Pandora Radio of social networking.”
 
Strayer says most of the past year and a half has been spent assembling the right management team. In addition to himself and Mihalic, Widdle employs Stephen Hatch and Cory Breed in development and wordsmith Meghan Norcross.
 
“It’s been a long time in the making but we’re finally comfortable with it,” says Strayer. “It had to be able to adapt as you change.”
 
Widdle users can set the app to download all their social media feeds, turn off certain sites, or select what content to show. “If you feel posts you want are being widdled, or the app is making bad decisions, you can go back and re-train the algorithm,” explains Strayer. “We put that feature in there because five years ago, I wasn’t interested in business at all. Now, it’s 90 percent of what I do.”

Strayer and his team currently are taking reservations for the app on the Widdle site.

 
Source: Matt Strayer
Writer: Karin Connelly
bistro to open this spring in long-vacant slavic village bank building
Christian Ostenson says that he wants to do for Slavic Village what Sam McNulty did for Ohio City. He's emulating that successful entrepreneur by opening Thee Six5 Bistro, a 5,000-square-foot restaurant in a renovated, historic bank building in the Warszawa District on E. 65th. And while Slavic Village isn't Ohio City -- and isn't necessarily striving to be -- the new venue seems destined to add to the area's hidden charm.

Ostenson says Six5 will be an affordable, all-American bistro with frequent Polish and Slovenian specials in a nod to the area's rich ethnic heritage. It will have an open floor plan, large push-open windows and a rooftop deck and bar. Situated directly across from St. Stanislaus Church in the heart of the historic district, the building offers great views in an area with plenty of foot traffic.

"We want to make Slavic Village a destination, to bring people back to see what the area has to offer," says Ostenson, who steered clear of pricier real estate in Tremont or Ohio City because he wanted a spot where he could be a "pioneer."

Ostenson, a custom home builder who also runs Best of Both Worlds catering, purchased the building a few years ago with his wife Sarah for just $31,000, according to county auditor records. The second floor ceiling had caved in, and the roof dated back to the 1930s. "The building had seen better days," he notes.

But the builder has completely renovated the place from top to bottom, blowing through his $15,000 plumbing budget and spending more than four times that amount instead. But he's not complaining -- this is a project of passion as much as profit, he says. "I plan on being here awhile, so I don't need to make it all in a minute."

While he won't yet reveal the name of the chef on the project, he promises fresh, upscale cuisine at affordable prices. "We don't even have a freezer in the restaurant."

Ostenson will launch a Kickstarter campaign to help fund his pizza ovens before Thee Six5 Bistro opens in April. He promises that the rewards will be stellar.

This spring, the City of Cleveland will spend nearly $9 million rehabilitating nearby Fleet Avenue as one of the city's first complete-and-green streets.

Thee SixFive Bistro was financed by Key Bank, the City of Cleveland Storefront Renovation Program and the Economic and Community Development Institute.


Source: Christian Ostenson
Writer: Lee Chilcote
'rooms to let' to transform vacant slavic village homes into pop-up art galleries
An innovative art installation that transformed empty homes in Columbus into day-long art galleries is coming to Slavic Village.

Rooms to Let: CLE will take place Saturday, May 17 on Forman Avenue. The event promises not only temporary art installations that transform vacant homes into interpretive displays, but also a block party and street tour featuring live music on porches and activities for the whole family.

Ben Campbell, Commercial Development Officer with Slavic Village Development, says he got inspired to bring Rooms to Let to Cleveland after seeing the impact it made in Columbus. He also loves the idea of hiring mostly local artists to help transform the houses. So he partnered with other SVD staff, Zygote Press and Rooms to Let: Columbus to bring the project to vacancy-pocked Slavic Village.

Rooms to Let isn't just an art show in an empty house; the project transforms the house itself into an art installation, transforming telltale signs of abandonment like broken drywall into symbols of fortitude, loss and renewal.

"Among the 11 installations created by 28 artists, visitors will find fabric pushing out of holes in walls, kitchen images painted on the walls of a demolished kitchen and a giant hole in a floor exposing a message on floor joists," Jim Weiker wrote last year in a Columbus Dispatch article. "Structural issues that would have been major flaws in a gallery have been seized upon as artistic opportunities."

Several curators -- Westleigh Harper and Michael Horton of MAKER design studio, Barbara Bachtell of Broadway School of Music & the Arts and artist Scott Pickering -- will select specific artists interested in transforming the abandoned and foreclosed homes. The houses are located in the area surrounding the Slavic Village Recovery project, and they're all slated for eventual rehabilitation.

"Given the larger context of Slavic Village’s unique history and the national attention received in the wake of the American foreclosure crisis, Rooms to Let: Cleveland creates an opportunity to see one of Cleveland’s most historic neighborhoods in new light," touts the project's Facebook page.

Rooms to Let: CLE is supported by a Cuyahoga Arts and Culture project grant.


Source: Ben Campbell
Writer: Lee Chilcote