As more people and businesses settle in downtown Cleveland, the need is greater than ever for safe, beautiful and active public spaces. Who, then, will steward the dialogue around the importance of good design to the quality of life and economic competitiveness of our region? LAND studio will. The recent union of Cleveland Public Art and ParkWorks has given rise to LAND, an organization focused on (L)andscape, (A)rt, (N)eighborhoods, and (D)evelopment.

When asked if she has a dream project she'd like to fund, Cleveland Carbon Fund Fellow Joanne Neuberger rattles off the top of her list. "I'd love to see a project that capitalizes on the 'Year of Local Food' and helps ramp up Cleveland's local food system while reducing our carbon footprint," she says.

These are the kinds of big ideas which organizers of the Fund hope to spur through their grant making, which supports carbon reduction projects with community benefits. The Carbon Fund recently announced that is it seeking applications for projects up to $10,000. The deadline is March 16th.

The Cleveland Carbon Fund was created in 2009 by the City of Cleveland, Green City Blue Lake Institute at the Cleveland Museum of Natural History, Gund Foundation, Cleveland Foundation and Cleveland Clinic. Its goal, as Neuberger puts it, is to "think globally, green locally." While there are plenty of other carbon funds, ours is the first community-based, open-access fund in the U.S.

The Carbon Fund has supported two past projects whose goal was to install 10,000 compact fluorescent light bulbs in the Slavic Village and Detroit Shoreway neighborhoods of Cleveland (organizers installed nearly 5,000 in the end).

As the Carbon Fund continues to grow, Neuberger says that its leaders will seek additional donations from individuals and businesses. She hopes it will become a popular way to reduce our region's carbon footprint and support local initiatives.


Source: Joanne Neuberger
Writer: Lee Chilcote

Major corporations have long conducted sophisticated research to figure out what kind of consumer you are. Now, a new initiative that is being launched by two young city residents aims to find out what kind of Clevelander you are -- and use the results to engage citizens and drive policy change in the region.

By surveying residents' attitudes towards living in Northeast Ohio, as well as our preferences for urban amenities, the creators of the Clevelander Report hope to place useful information in the hands of policymakers shaping our region's future.

"For all of the studies that have been done on our city, very few of them focus on citizens," explains Hallie Bram, a Detroit Shoreway resident who co-founded the Cleveland Report with Eric Kogelschatz. "Our goal is to create the most comprehensive study of Clevelanders that's ever been completed. We want to use that information to bridge the gap between organizations, government and citizens, and help our policymakers to make informed decisions."

The Clevelander Report surveys residents on such topics as whether or not they are natives, boomerangs, expatriates or have relocated from another city; where they currently live; which cultural institutions and businesses they have visited; their level of interest in urban living; and their attitudes towards the city.

Bram says that the survey has been well-received so far, garnering over 500 responses since it launched one week ago. She and Kogelschatz plan to continue the Clevelander Report through the summer, and then compile an Executive Summary that can be provided to residents as well as policy makers.

Bram and Kogelschatz are the founders of TEDxCLE, a popular annual event that features curated talks by some of Northeast Ohio's biggest thinkers. This year's event will take place at the Cleveland Museum of Art on Friday, April 20th.

Take the survey here.


Source: Hallie Bram
Writer: Lee Chilcote

The Greater Cleveland Regional Transit Authority (RTA) has seen increases in bus and transit ridership for nine months straight, and the number of riders on the Red Line in January was the highest since 1988.

Yet this month, the U.S. House of Representatives is considering a surface transportation bill known as H.R. 7 that would eliminate dedicated federal funds for public transit across the country.

RTA is advocating against the cuts by working with Representative Steven LaTourette and other members of Congress to promote an amendment that would restore federally guaranteed funding.

"If you leave it up to chance that public transit gets funded, that's a big chance to take," says Mary McCahon, RTA's Media Relations Manager. The change would require agencies to lobby for federal funding each year, she says. "We provide 200,000 rides per day, and federal funding is our third biggest revenue source."

McCahon says that while the bill has been tabled, it is scheduled to come back to the floor of the House of Representatives for further discussion this week.

RTA's increased ridership is due in part to higher gas prices and ongoing Innerbelt construction, McCahon says. Improved marketing efforts, partnerships with businesses and the popularity of the Health Line are also factors.

For more information about H.R. 7 and the ongoing federal transportation bill debate, visit the RTA newsroom or American Public Transit Association website.


Source: Mary McCahon
Writer: Lee Chilcote

Nearly 60 percent of newly-created jobs require a postsecondary degree, yet only six percent of Cleveland residents hold an associate's degree and just eight percent hold a bachelor's degree.

This stark statistic is one of the driving forces behind the fledgling Higher Education Compact of Greater Cleveland, an unprecedented collaboration among 15 colleges and universities, 25 nonprofit organizations, the Cleveland Metropolitan School District and Cuyahoga County. This new effort seeks to boost the number of college graduates in Northeast Ohio.

"Every day, there are 3,000 jobs that the Cleveland Clinic, University Hospitals and Summa Health Center can't fill," explains Lee Friedman, CEO of College Now Greater Cleveland, a member organization of the Compact. "If you can't increase educational attainment, then you can't fill jobs. At some point, if these organizations can't find talent, then they can't grow."

While this lofty goal is hardly unusual or unique, what makes the Compact stand out is its regional approach towards addressing the higher education gap. Cleveland Mayor Frank Jackson is increasingly touting the benefits of addressing such problems on a regional level. Cuyahoga County has not historically been involved in education, yet Executive Ed Fitzgerald has joined the Compact. Until now, the colleges and universities involved in the Compact also have not worked together to seek a comprehensive solution to the problem.

"It truly takes a village to help students get to school and graduate from school," says Friedman. "Many of the young people we're helping are first generation college students who don't have anyone to help them get on that path. The commitment of these university presidents is truly best in class."

The goal of the Higher Education Compact is to ensure that students are ready for, have access to and graduate from college. To achieve this goal, leaders will create student-focused action plans, educate the community on why college is important, help students become college ready, link them with scholarship and financial aid opportunities and create a College Success Dashboard that measures results.


Source: Higher Education Compact of Greater Cleveland, Lee Friedman
Writer: Lee Chilcote

As the number of local bike commuters continues to increase, so too does the number of savvy entrepreneurs who serve and service them. In recent years, a mini boom of bike-based businesses has developed across Northeast Ohio, including frame builders, messenger bag makers, rickshaw drivers and an indoor bike park that attracts visitors from throughout the Midwest.

When Will Friedman took the helm of the Cleveland-Cuyahoga County Port Authority in June 2010, he soon learned about Dike 14, an outcropping of land on Cleveland's east side that had been a dredging facility from 1979 until 1999. Friedman quickly realized that the Port could do more to transform this burgeoning wildlife paradise -- which was closed to the public due to environmental concerns -- into a world-class nature preserve.

"I saw it as a potentially great addition to the lakefront," says Friedman. "Previously, the Port had not been all that interested in retaining it, but I didn't see it that way. I told our board this was an asset we'd inherited, there was nothing preventing us from opening it, and that we should get on with it."

So get on with it he did. Working in collaboration with environmental groups that had lobbied for a park, the Port spearheaded efforts to move the project forward. A year and a half later, the Cleveland Lakefront Nature Preserve is now open to the public.

That kind of leadership and gumption not only has earned Friedman high marks from environmental groups, it also has set the Port sailing in a new direction -- creating new waterfront parks and green space. Although that might sound like an unusual role for a Port Authority to play, it's actually not, Friedman says.

"I came from the Port of Seattle, which has 15 parks and green spaces," he says. "Port authorities are typically front and center in environmental projects, and helping to plan for and create green spaces is definitely in our wheelhouse."

Friedman also led the creation of the Port Authority's new strategic plan, which makes creating public green spaces a part of the organization's ongoing work.

Next, Friedman and his staff are working on the future of the Preserve, including enhancing habitat value, creating additional trails and adding an observation deck to maximize the stunning views of downtown Cleveland and Lake Erie.

The Port also is working closely with partners to plan the future of the Flats, including creating better riverfront access for city residents and visitors.


Source: Will Friedman
Writer: Lee Chilcote

The newly minted nonprofit Bike Cleveland will bring together Northeast Ohio cyclists through cycling events, educational programming and advocacy work, says Jacob Van Sickle, the group's new Executive Director. The group also will provide area cyclists with a unified voice in transportation planning across the region.

Over the course of the next year, Bike Cleveland plans to focus on prioritizing bike investments in the West Shoreway project, collaborating with the City of Cleveland to update and prioritize its Bikeway Master Plan, creating fun biking events and advocating for cyclist-friendly policies throughout the region.

One of the group's first advocacy projects will be to rally against HR 7, the transportation bill that has been proposed in the U.S. House of Representatives. That bill would eliminate dedicated funding for transportation, cut funding that helps to make streets safer for cyclists and pedestrians, and shortchange funding for repairing existing roads and bridges and improving roadways for cyclists.

For several years, Cleveland's cycling community has been fragmented among different organizations. The launch of Bike Cleveland last summer and now the hiring of Van Sickle unites cyclists under a common banner for the first time.

Van Sickle says Cleveland's energized cycling community has a lot ot be proud of. The 2010 American Community Survey shows that .8 percent of Clevelanders now use a bicycle as their primary mode of transportation to work -- a figure well above the national average of .53 percent. This is a 280-percent increase over one decade, giving Cleveland the highest 10-year increase in the country.

“I am looking forward to working with current and future Bike Cleveland members, and the greater cycling community, to continue to grow the cycling movement in Greater Cleveland," said Van Sickle in a press release.


Source: Jacob Van Sickle
Writer: Lee Chilcote

Local writer, speaker and entrepreneur Craig James has some big ideas. In fact, he is a regular contributor to NEOtropolis's "What’s the Big Idea" segment on PBS. He and his partner Sue James formed CatalystStrategies, which helps organizations best communicate their message, market and meaning. In this "Letter to Cleveland," James pens an open letter to the city he loves.

For decades, the east side of Cleveland was almost hopelessly cut off from its lakefront by scars of past planning mistakes -- the ugly sutures of highways, concrete barriers, railroads and, of course, industry.

No more. With the opening this week of the Cleveland Lakefront Nature Preserve, these impoverished neighborhoods -- and indeed, all of Greater Cleveland and beyond -- have access to a premiere wildlife habitat in the heart of the city.

This new, 88-acre urban preserve is located just north of where Martin Luther King Jr. Blvd. meets I-90, and it is accessible from Lakeshore Boulevard before it enters Bratenahl. The park is built upon the former Dike 14, a dredging disposal facility operated by the U.S. Army Corps of Engineers from 1979 until 1999.

For more than a decade, a coalition of environmental groups calling themselves the Dike 14 Nature Preservation Committee has been fighting to turn this manmade outcropping into a park. Their vision was simple: no ballfields, just park benches and a loop trail that allow visitors a peaceful retreat among the flora and fauna, as well as stupendous view of downtown Cleveland from the "beak" of the park.

Thanks to the critical leadership of the Cleveland-Cuyahoga Port Authority, this vision finally became a reality. When new CEO Will Friedman took the Port's helm, he made the Cleveland Lakefront Nature Preserve an institutional priority. The Port will continue to manage and oversee the Preserve now that it's open.

Despite the barbed wire fences, birds still stop here on their annual migrations, trees and plants grow in abandon, and many animals call this place home. (Truth is: hikers, birders and wildlife lovers have been slipping through a neglected gap in the fence for more than a decade to enjoy winsome walks along the coast.)

Still -- there's something to be said for the fact that it's now official.


Source: Earthday Coalition
Writer: Lee Chilcote

On Tuesday, February 7, Global Cleveland opened the doors to its Public Square welcome center. The organization is tasked with attracting and retaining talent to the region from around the globe, with the goal of adding 100,000 people to the region. Fresh Water photographer Bob Perkoski was at the ribbon cutting.

You'd never know it by looking at her, but Julie Foucher is the "Fifth-Fittest Woman on Earth." Weighing in at a trim 130 pounds, the 5-foot, 4-inch 23-year-old battled her way to the fifth-best spot among women at last year's Reebok CrossFit Games. Foucher isn't just wicked fit; she's wicked smart, too. The University of Michigan graduate is a first-year med student at the Cleveland Clinic Lerner College of Medicine of Case Western Reserve University.

At the end of last year, Indian-born entrepreneur Radhika Reddy launched Ariel International Center, a one-stop shop for international business development in Northeast Ohio. Located in the former Leff Electric Company building on E. 40th Street, the 100-year-old warehouse with solid brickwork and rough-hewn wooden beams is being refurbished to support this decidedly 21st century venture.

“We offer shared international services for companies that want to locate here and do business globally, and we also help local companies with global potential,” says Reddy, who arrived in Cleveland 21 years ago with little more than a visa and $20 in her pocket, yet has since adopted Northeast Ohio as her home.

The successful businesswoman is one of three women behind Ariel Ventures, an economic development finance firm with $1.5 million in annual sales. Reddy says she wants to grow Cleveland's economy by helping businesses to gain global reach.

“We want to help them with business growth and act as their back office,” she says. “Services that we offer include accounting and finance, international business development, tax advising and export and import documentation.”

Ariel International Center, whose new, four-story home has large windows offering views of downtown and Lake Erie, will also host a fourth floor event space that is geared towards Cleveland’s immigrant community. Once renovations are complete, Reddy also hopes to land an international-themed restaurant that will become a destination spot for the downtown lunch crowd.

“Entrepreneurs like me are always thinking of what’s not there,” she says.

The project received support from the City of Cleveland’s Vacant Properties Initiative as well as a low-interest economic development loan from the city. Reddy says that it is approximately 50 percent self-financed by Ariel’s partners. The 100 percent women-owned firm will move its offices here by February 1st.


Source: Radhika Reddy
Writer: Lee Chilcote

While we pride ourselves here at Fresh Water in having crisp, professional prose, the truth is, without art, a feature is just font on a page. Pictures tell a thousand words, we're told, but the best ones simply leave us speechless. Every masthead and feature image since we launched this pub over a year ago has been shot by Fresh Water shooter Bob Perkoski. Here is a collection of some of his finest work.

When Fresh Water launched in September 2010, we promised to highlight Cleveland's most progressive and creative people, businesses and organizations. But more importantly, we endeavored to place those subjects against the most compelling backdrop of all: Cleveland and its wonderful neighborhoods. Each Thursday, our readers are invited to dig a little deeper into this city we call home. What follows is a list of the 10 most-read features of the previous 12 months. Looking at the subject matter of those stories, it's clear that the most important topics to our readers include neighborhood development, sustainability and transportation, and, of course, food and booze.

"Wellness" might sound like the latest corporate buzzword. But a growing number of local entrepreneurs have begun incorporating the concept into a new breed of anti-corporate gyms that cater to health-savvy urban professionals. In recent years, indie gyms and studios have sprung up in Ohio City, Tremont, St. Clair Superior and other neighborhoods not served by large fitness chains.

Valerie Mayen of Yellowcake, a fashion designer who became the poster child for Cleveland's nascent design industry after she appeared on Project Runway, will launch a nonprofit sewing studio to push the city's young talent into the spotlight.

The new loft studio, which is called Buzz and Growl, intends to offer work space, professional equipment, coaching and classes to young artists and entrepreneurs. It is located at 1400 East 30th Street in the St. Clair Superior neighborhood. Mayen is raising funds and plans to open the space sometime next year.

"I see a lot of artists that are making products here, but they're not saleable yet," says Mayen. "This is about helping them to hone and polish what they have, so they can become reputable businesses and sustain themselves in Cleveland."

Mayen says that Buzz and Growl already has a waiting list for new members. So far, she has raised $11,000 towards the costs of renovating the studio, and has invested some of her own resources as well. Mayen and her cohorts now hope to raise an additional $15,000 to purchase equipment and open the doors.

"This is the hard part, the frustrating search for money," says Mayen, who will serve as the Executive Director of Buzz and Growl. "Yet we've been able to attract grassroots support because people know this is about creating jobs."

To that end, Mayen is hosting an invitation-only "friendraiser" at Buzz and Growl's new studio on December 8th. Despite the challenging hunt for grant dollars, she is confident that the city will support this fledgling effort.

This year, Mayen hired several new employees for her business and opened and closed a series of pop-up stores. Beyond Buzz and Growl, she wants to launch a permanent Yellowcake shop in Ohio City or Detroit Shoreway by Fall of 2012.


Source: Valerie Mayen
Writer: Lee Chilcote